Starbucks Summer CampaignBringing a fresh, playful energy to the Great British summer for Starbucks.
Working as part of the creative team, I helped shape the visual direction for Starbucks’ summer campaign, creating a bright, playful identity designed to cut through across outdoor and social.
I developed large-scale illustrated mural backdrops and art directed remote photography shoots, creating a distinctive visual world around the seasonal drinks.
The campaign rolled out across major outdoor formats, including D6 and 96-sheet placements, alongside social content designed for sharing, creating a cohesive summer campaign across physical and digital touchpoints.
Role
Design + Art Direction
Scope
Campaign · OOH · Photography · Social
Brand
Starbucks
Market
Global