The Hatch - Logo Design

Just before Christmas I was playing around with a logo design for some friends at work. Still very much a work in progress, but...

The Hatch is all about looking after your creative ideas and, with the help of others, turning them a reality. The concept I came up with was of the penguin, steadfastly caring and cherishing its egg until it hatched.

Inspired by the circle work of Tom Anders I decided to create the whole logo from an egg shape.


Working on an internal brief at work. The challenge is to create a brand for a new work intiative called 'Hunting Lions'.

I made an attempt at a logo. Then decided to make a 3D version of the logo from paper and card. Obviously...